Rowenta Ultimate Experience, 1500 W, black – Hair dryer

• Smart memory function• An extra-long 2.5 m power cord provides greater freedom-of-movement• Enhanced ergonomics• Cold air shot sets the style in place at the end of the blow-drying session for long-lasting results and gorgeous style• Built-in accessories for an unprecedented styling experienceUltimate protection and gorgeous resultsAir-to-Care technology: The dual-ion effect protects against dust and pollution while negative ions reduce frizz for sleek and smooth hair—clinically proven* to deliver longer-lasting radiance.Styling has never been easierGo from drying to styling in a single click with the Switch & Style System, featuring built-in accessories for an unprecedented styling experience.Long-lasting performanceAn extremely durable BLDC motor ensures high-efficiency drying power and long-lasting performance at uncompromising standards of quality.Ultimate styling controlFull control over your styling session is within reach, with 3 temperatures/speed settings to adapt air flow and temperature during the drying session, and easy-to-use presets for drying by hair type.Long-lasting styleThe premium, stay-on cold-air shot provides a constant cool stream to set the style in place at the end of the blow-drying session for long-lasting results and gorgeous style.Smart technologyAdvanced technology for smarter and easier drying every day, with the Smart Memory function that maintains the exact settings from the last time you used the hair dryer.